Line

Tom Brady to launch clothing line this December



Celebs

The former Patriots quarterback partnered with Jens Grede and designer Dao-Yi Chow on his new line Brady.

Tom Brady’s latest venture drops this winter: Brady, a line of men’s activewear, training clothes, and casual wear.

While this isn’t Brady’s first foray into the fashion space, this will be his first time developing a brand from scratch.

According to WWD, Brady is partnering on the project with cofounder Jens Grede, who’s partnered with Kim Kardashian on her brand Skims, and designer Dao-Yi Chow, cofounder of the streetwear brand Public School New York (and formerly of DKNY).

Brady has previously worked on fashion campaigns with UGG, Under Armour, and luxury watch brand IWC Schaffhausen.

The line is set to be released on bradybrand.com in December, and features two collections, Train and Live—specializing in activewear and casual wear, respectively.

According to a press release, the brand uses “advanced fabrications” and “sustainable

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Tom Brady Is Launching His Own Men’s Fashion Line

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According to WWD, the pro athlete is partnering with co-founder Jens Grede and designer Dao-Yi Chow to develop the line. According to a release, the line has been in development for three years, with the brand using “advanced fabrications and more sustainable practices to create an intelligently designed and highly engineered collection for optimal performance on and off the field.”

From the sounds of it, the brand will venture into both the activewear and casual wear space, with the projected launch featuring two collections named “Train” and “Live.” The

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A portion of the proceeds will go to Start Living Recovery, a non-profit and group home helping educate people on the benefits of medical cannabis, transitioning them away from alcohol and opioids.

The cannabis-inspired fashion show is the first of its kind to take place in Arizona, featuring diverse models surrounded by some of the most prominent and reputable women in the industry. Momolu earned the title of “Top 5 Designers to Watch” in 2019 at her New York fashion show debut when she collaborated with Women Grow and represented her hemp-based fashion line with models smoking vape cartridges on the runway.

“Creating a cannabis-inspired fashion line has been a goal of

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