Women

3 Women Give Their Honest Review

Between the shiny, millennial-centric brands delivering fresh drops through your letterbox, the more established, cult buys and the indie outfits selling a fine line in ‘natural and organic’ products, the beauty landscape has never felt more cluttered.

To help you to navigate this brave new world of retinol, AHAs, jade rollers and double cleansing, WH beauty editor, Perdita Nouril, is here to try and test the new drops that are making their way into her (very full) bathroom, via her new column, Beauty Dispatch.

Here, she’ll share the freshly released heroes that she loves: ready to let you know where to spend your skin and hair care cash.

This time around it’s The Ordinary Concealer. Oh, and she’s roped in two other make-up junkies so you can see how the new drop fares on different skin tones.


Let’s face it, The Ordinary is one of beauty’s biggest success stories.

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Women Who are Transforming the Beauty Industry with Their Organic Products

It is ironic how society expects women to look beautiful and stay fashionable but discourages them when they start a business around the same themes. But this is just one among the many barricades women have bulldozed their way through to make a mark in the industry.

India’s cosmetic industry has been on a high growth curve and is expected to cross $20 billion by 2025. Only three years ago it was valued at $6.5 billion. With more and more women joining the workforce, the spending capacity of the country’s women has also been on the rise. This has enabled and encouraged more young women to buy beauty products, creating a burgeoning market for entrepreneurs to cater to the demand.

Here are five such female entrepreneurs who have disrupted the beauty industry with not just their organic products but also with their exceptional leadership. Let’s celebrate these trailblazing women who

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This is How Beauty Products Have Helped These Trans Women Express Their True Selves

Love In Color is a weekly series that celebrates Pride Month by showcasing the beauty of self-expression through makeup and fashion. We’re highlighting style’s importance to the LGBTQ community, from the outfits that made queer youth feel seen for the first time to the stories of drag queens who use makeup to express their identities. 

Beauty products can have a lot of power: A swipe of lipstick can help you feel ready to take on a big meeting, applying a sheet mask after a long day can feel like the ultimate form of self-care, and a spritz of perfume can make you feel confident before a first date. For those who love beauty products, whether that means rocking a glam look to the gym or splurging on a luxury moisturizer, the power these products have is not only acknowledged but embraced. Beauty products can serve as a medium for

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