Industry

How the sale of a Sting CD sparked an entire industry

By Keisha P. Crabtree 10 months ago

On an August afternoon in 1994, 21-year-old Dan Kohn made history.

Kohn had just sold a CD to a man in Philadelphia through his clunky website.

The man paid $12.48 plus shipping for a copy of “Ten Summoner’s Tales” by the rock star Sting.

Why was this such a big deal?

  • That CD was the first item ever sold on the internet.

Internet shopping didn’t exist 30 years ago.

Today, it’s a colossal $900 billion industry… and America’s online industry is about to hit a major milestone.

Data from top research firm eMarketer shows internet sales will pass $1 trillion next year.

Folks look at this big number and assume the profit opportunity has passed them by. I mean… hasn’t online shopping pioneer Amazon (AMZN) already run up 100,000%?

Please don’t make this mistake.

According to Pew Research, 308 million Americans used the internet last year. But did you know

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Fashion Model Oren B. Segal Shares What It Takes To Dominate The Industry

By Keisha P. Crabtree 10 months ago

By Storyhub

Oren B. Segal (ascend 9)

The modeling and fashion industries are hard to break into and even harder to become an icon. With the large number of professionals in the field, it’s hard to get job opportunities, much less stand out from other fashionistas. However, fixating on the extreme competitiveness in the fashion world will only limit you. To dominate the industry, you have to work on who you are and use your uniqueness.

Oren B. Segal is someone who is increasingly gaining attention in the world of modeling. He has overcome many obstacles before he got to where he is now. If not for his qualities as a fashion enthusiast and professional, his current level of success would have been out of his reach.

Being a model comes with a lot of rejections, uncertainties, and challenges. This is why if you don’t have enough love for fashion, you might find yourself lacking

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Fashion industry ponders post-pandemic world at MAGIC trade show

By Keisha P. Crabtree 11 months ago

In Las Vegas, the fashion industry is looking toward a post-pandemic world.

On Wednesday, the MAGIC fashion trade show concluded its three-day event at the Las Vegas Convention Center, its first exposition in the city since February 2020.

This year’s in-person convention was a welcome sight for Kelly Helfman, commercial president for Informa Markets Fashion, after a hiatus of more than year-and-a-half thanks to the coronavirus pandemic.

“Fashion is so tactile, these buyers want to touch and feel the product that they’re buying for their stores,” Helfman said. “So it’s really important that we’re here, in person, doing business.”

This year, MAGIC, dubbed the “most comprehensive fashion marketplace in the U.S.,” featured more than 700 brands and retailers. The trade show “aims to be a seamless one-stop shop” for young contemporary and trend apparel, accessories, children’s clothing, sportswear, menswear and footwear at “value to mass-market price points,” a press release

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What Diversity Looks Like in Foundation and the Beauty Industry

By Keisha P. Crabtree 1 year ago
What Diversity Looks Like in Foundation and the Beauty Industry
Maybelline

The beauty industry hasn’t always been the most diverse setting for a Black woman. This time last year, the #PullUpOrShutUp movement called out beauty brands for their lack of representation in their board rooms, in commercial advertising and even marketing strategies. According to a 2018 Nielsen report titled “Black Dollars Matter: The Sales Impact of Black Consumers,” the Black community spends nearly nine times more than our non-Black counterparts on ethnic hair and beauty products. Moreover, we were in the 79th percentile of mass cosmetic consumers compared to white consumers, who were in the 16th percentile in 2019, as reported by Healthline.

With the numbers and statistics adding up as they do, wouldn’t it make the most sense to cater to your billion-dollar buying audience and their needs? Thankfully, brands such as Maybelline have tapped into the conversation of diversity, equity and inclusion by being one of the

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