A decade ago, the term aging was practically a swear word. To ask a woman her age was (and, who knows, still might be) among the most tasteless questions anyone could utter. We’ve come a long way since then, but the truth is that our culture is still woefully youth-obsessed. Don’t get us wrong: Progress has been made. Among the many areas of the beauty industry that have changed for the better is the newfound sense of community and conversation dedicated to sharing the products and practices we’re each using to stay looking our best for longer. No longer are women hoarding their skincare secrets under lock and key. We’re sharing, we’re learning, and best of all, more than ever, we’re prioritizing healthy, happy skin and bodies over all else.
Enter Catherine McCord, author and founder of family-friendly, health-conscious food community Weelicious. Not only is the 45-year-old mother