One of the biggest realizations in western beauty in recent years has undoubtedly been the swaths of inspiration we can draw from the Far East—from ancient skincare traditions to innovative new technologies and everything in between. But while much of the focus has been on the 10-step skincare routines of Korea and the long list of incredible ingredients used by Japanese beauty brands, there’s another Asian culture whose practices have been influencing beauty and health around the world for centuries: that of India.
There, beauty rituals are built upon thousands of years of history and tradition and have been lovingly passed down from generation to generation. “An Indian home is generational, and in any home, you learn by watching,” says Juhi Ash, a wellness and health guru and the founder of New York’s Juhi Ash Center. “As a child, I was shown simplicity and routine when it comes to